TodayYesterdayLast 3 daysLast 7 days
SPOT
SITE
CREATIVE
OS
BROWSER
DEVICE
LANGUAGE
CARRIER
COUNTRY
HOUR
Impressions
38,474,685
Total for period
Leads
57
Conversions
Total Spend
$71.97
⚠️ Near daily budget ($10)
Avg CPL
$1.26
Target: ≤$2.00
🚫 1 spots need blocking
Holloporn Network Master 300x250 Cube Banner 2 (Native)
Bid:
...
15,878
Impr
0.000%
CTR
0
Leads
$0.029
Cost
💡 Smart Suggestions
🟢 Healthy — 100/100
SPOT · HIGH
Increase Bid: xhamster mobile Native Mobile Foote...
This spot is delivering 20 leads at $0.70/lead — below your $2.00 target. Current eCPM: $0.0010.
Recommended bid: $0.0012 – $0.0014
Expected traffic gain: 30-50% more impressions
If CPL stays below $2.00, increase by another 20%.
→ Increase bid to $0.0012
SPOT · HIGH
Block 1 spots — save $0.10
1 spots spent $0.10 with zero leads. E.g.: XXXBP.TV 300x250 Mid.
By blocking these spots:
• Save $0.10 in wasted spend
• Avg CPL will improve to $1.26
• Budget will concentrate on top performing spots
→ Go to Block List tab → Copy IDs
BUDGET · HIGH
Daily budget 90% used
$71.76 spent out of $10.00 daily budget.
Options:
• Increase budget to $15.00 if ROI is positive
• Or block bad spots — budget will shift to top performers automatically
• Current CPL: $1.26 — Within target, safe to scale
→ Settings → Increase Daily Budget
SPOT · MEDIUM
2 profitable spots found — scale them
These spots are performing well: xhamster mobile Nati, xhamster mobile Nati.
Strategy: Increase bid 15-20% on each profitable spot one at a time.
Monitor CPL after each increase — if it goes above target, reduce back.
Never scale all spots simultaneously.
→ Scale top 2 spots
SPOT · MEDIUM
Reduce Bid: xhamster mobile Native Mobile
CPL is $2.10 which exceeds your target of $2.00.
Recommended: Reduce bid from $0.0010 to $0.0008 (25% reduction)
This will improve CPL while maintaining lead quality.
→ Reduce bid to $0.0008
SPOT · MEDIUM
2 spots have very low CTR (0.000%)
2 spots have 10k+ impressions but CTR is only 0.000%.
Possible reasons:
• Creative image is not relevant to this audience
• Ad format mismatch with the placement
• Headline does not communicate the benefit clearly
Fix: Switch to CREATIVE tab and test a better-performing creative on these spots.
→ Switch to CREATIVE tab